Nype are experts in the SAP software. They carry out their projects by a method called ‘Agility’. When designing corporate identity for Nype we were inspired by their working method, which is based on two principles: close cooperation with a client and maximum flexibility. Together with For brands studio, we knew from the very beginning that we had to be maximally ‘Agile’ to meet Nype’s expectations.

We designed a monogram of initial letter “N” which stands for a dynamism emphasized by smooth colour gradient. Moreover we gave the logo transparent features which make it more spatial and work variously, but with the same accent on light and dark backgrounds. Next step was to design a full identity system which would make use of the dynamic symbol & take the gradient even further. The next step was the visual identity system, to accompany complex content.